FlowDiagram
Product & app UX flowsMermaid

Subscription billing lifecycle template

Trial, conversion, renewals, failed-payment dunning and cancellation — the state machine behind every SaaS or app subscription. This flowchart template contains 19 labelled steps, 7 decision points, branches such as “No”, “Yes”.

Open in the editor →
  • Free — no account, no trial, no watermark
  • Fully editable shapes and connectors, not a screenshot
  • Export PNG, SVG or PDF, or share it as a link
  • Private: the diagram never leaves your browser

Steps in this flowchart

  • Start free trial
  • Trial active 14 days
  • Payment method added?
  • Trial ends: reminder emails
  • Converts?
  • Expired: data kept 30 days
  • First charge
  • Payment succeeds?
  • Active subscription
  • Dunning: retry day 1, 3, 7
  • Recovered?
  • Past due: features limited
  • Card updated in 14 days?
  • Cancelled for non-payment
  • User cancels?
  • Cancellation survey & save offer
  • Accepts offer?
  • Ends at period end
  • Renewal

How to use this flowchart template

  1. Click Open in the editor. The flowchart opens on a new page in FlowDiagram — nothing is uploaded and there is no sign-up.
  2. Rename, add or delete shapes and drag them where you want; connectors stay attached as things move.
  3. Drop in vendor logos from the library — 1,160 of them, including every AWS, Azure and Google Cloud service icon — or restyle it with the colour and theme controls.
  4. Prefer text? Edit the Mermaid source below and paste it in through ☰ → Import diagram (see the Mermaid editor); it imports as an editable diagram.
  5. Export to PNG, SVG or PDF, or press Ctrl+L for a link that carries the whole diagram.

Mermaid source

The whole template is the text below. Paste it into FlowDiagram, keep it in Git next to the code it describes, or hand it to an AI assistant to extend.

flowchart TD
  A((Start free trial)) --> B[Trial active 14 days]
  B --> C{Payment method added?}
  C -->|No| D[Trial ends: reminder emails]
  D --> E{Converts?}
  E -->|No| F((Expired: data kept 30 days))
  C -->|Yes| G[First charge]
  E -->|Yes| G
  G --> H{Payment succeeds?}
  H -->|Yes| I[Active subscription]
  H -->|No| J[Dunning: retry day 1, 3, 7]
  J --> K{Recovered?}
  K -->|Yes| I
  K -->|No| L[Past due: features limited]
  L --> M{Card updated in 14 days?}
  M -->|Yes| I
  M -->|No| N((Cancelled for non-payment))
  I --> O{User cancels?}
  O -->|Yes| P[Cancellation survey & save offer]
  P --> Q{Accepts offer?}
  Q -->|Yes| I
  Q -->|No| R((Ends at period end))
  O -->|No| S[Renewal]
  S --> H

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